Find True Film

A commercial for Seattle International Film Festival

Produced by WongDoody, Aired 2007, U.S.

An article in AdWeek describes how WongDoody was tasked with creating an identity for the 2007 Seattle International Film Festival. "One bumper is a photo-booth retelling of a classic myth. A myopic young man poses for some snaps with a certain snake-haired siren. The results are predictably tragic: He kisses her, turns to stone and crumbles into dust. The tagline is 'Find true film.' "

Contributed by Brian