Is Today the Day
A commercial for Cable Positive
Produced by Romoff, Newman, Cesark, Daraio, Aired 2003, U.S.
This commercial begins with the typical photobotoh montage, featuring carefree, happy couples goofing off in the booth, but undercuts the bliss with the question: "Is today the day you get HIV?"
Read more about the ad and the campaign in a Cabel Positive press release; istodaytheday.org is no longer active.
Contributed by Brian